{"id":10114,"date":"2025-10-09T09:12:51","date_gmt":"2025-10-09T09:12:51","guid":{"rendered":"https:\/\/3kubik.com\/?p=10114"},"modified":"2025-10-09T09:12:55","modified_gmt":"2025-10-09T09:12:55","slug":"how-to-culture","status":"publish","type":"post","link":"https:\/\/3kubik.com\/en\/how-to-culture\/","title":{"rendered":"How to Culture"},"content":{"rendered":"

[et_pb_section fb_built=”1″ admin_label=”Post section 1″ _builder_version=”4.16″ _module_preset=”default” custom_padding=”2rem||2rem||false|false” global_colors_info=”{}”][et_pb_row column_structure=”1_2,1_2″ use_custom_gutter=”on” gutter_width=”2″ make_equal=”on” admin_label=”row” _builder_version=”4.16″ _module_preset=”default” background_size=”initial” background_position=”top_left” background_repeat=”repeat” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.16″ _module_preset=”default” custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text admin_label=”Headline” _builder_version=”4.27.4″ _module_preset=”60bd5453-7436-4b0d-a720-00e2b4e14f89″ global_colors_info=”{}”]<\/p>\n

How to cultivate team spirit from home \u2013 Keeping team spirit alive even when working remotely<\/h2>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.16″ _module_preset=”default” custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/3kubik.com\/wp-content\/uploads\/2025\/10\/Fred-004_Ling-schwebt-am-Fallschirm.png” alt=”–” title_text=”Fred 004_Ling schwebt am Fallschirm” _builder_version=”4.27.4″ _module_preset=”default” transform_scale=”86%|86%” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”8776fd6e-557e-4707-ba21-6e89d5de4618″ global_colors_info=”{}”]Working from home is great\u2014no traffic jams, no commuting, coffee from your own kitchen. Sounds perfect, right? But wait: what happens to corporate culture when you only see each other virtually? Spoiler alert: it doesn’t just disappear on its own. But you have to put a little energy into it. We’ll show you how to keep culture alive despite working from home\u2014in a practical way, with humor and real-life examples.
\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ admin_label=”Post section 2″ _builder_version=”4.16″ _module_preset=”default” custom_padding=”2rem||2rem||false|false” global_colors_info=”{}”][et_pb_row column_structure=”1_2,1_2″ use_custom_gutter=”on” gutter_width=”2″ make_equal=”on” admin_label=”row” _builder_version=”4.16″ _module_preset=”default” background_size=”initial” background_position=”top_left” background_repeat=”repeat” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.16″ _module_preset=”default” custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/3kubik.com\/wp-content\/uploads\/2025\/06\/Fred-009_Dave-und-Sandy-ergaenzen-sich.png” title_text=”Fred 009_Dave und Sandy erg\u00e4nzen sich” _builder_version=”4.27.4″ _module_preset=”default” transform_scale=”78%|78%” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.16″ _module_preset=”default” custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.27.4″ _module_preset=”60bd5453-7436-4b0d-a720-00e2b4e14f89″ global_colors_info=”{}”]<\/p>\n

Making values visible \u2013 not just on paper<\/h2>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”8776fd6e-557e-4707-ba21-6e89d5de4618″ module_alignment=”right” global_colors_info=”{}”]When everyone is working remotely, culture can’t just be on the website. It has to be tangible. HubSpot does this really well: their\u00a0Culture Code<\/strong><\/a> <\/span>is publicly available and explains what they stand for \u2013 for everyone, at any time.<\/p>\n

 <\/p>\n

Practical tip:<\/strong> Display your values visibly in the virtual office. Slack channel, Teams pin, or Notion dashboard. That way, everyone will stumble across your culture without you having to mention it specifically.<\/p>\n

 <\/p>\n

Extra:<\/strong> Create little challenges around your values. For example, whoever collects the most examples of the values in action during the week gets a little surprise. This way, culture is actively experienced and not just read about.<\/p>\n

 <\/p>\n

 
\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ admin_label=”Post section 3 auf BG” _builder_version=”4.16″ _module_preset=”default” background_color=”#8CEBD7″ custom_margin=”10rem||||false|false” custom_padding=”2rem||2rem||false|false” global_colors_info=”{}”][et_pb_row column_structure=”1_2,1_2″ use_custom_gutter=”on” gutter_width=”2″ make_equal=”on” admin_label=”row” _builder_version=”4.16″ _module_preset=”default” background_size=”initial” background_position=”top_left” background_repeat=”repeat” custom_margin=”||-10rem||false|false” custom_margin_tablet=”||0rem||false|false” custom_margin_phone=”||0rem||false|false” custom_margin_last_edited=”on|phone” custom_padding=”||||false|false” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.16″ _module_preset=”default” custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.27.4″ _module_preset=”60bd5453-7436-4b0d-a720-00e2b4e14f89″ global_colors_info=”{}”]<\/p>\n

Trust is everything<\/h2>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.16″ _module_preset=”default” custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/3kubik.com\/wp-content\/uploads\/2025\/10\/Fred-023_Zelt_Analog.png” title_text=”Fred 023_Zelt_Analog” _builder_version=”4.27.4″ _module_preset=”default” transform_scale_tablet=”” transform_scale_phone=”” transform_scale_last_edited=”on|tablet” transform_translate=”0px|-10rem” transform_translate_tablet=”0px|0rem” transform_translate_phone=”0px|0rem” transform_translate_last_edited=”on|tablet” transform_translate_linked=”off” transform_rotate=”0deg|180deg|0deg” transform_rotate_tablet=”” transform_rotate_phone=”” transform_rotate_last_edited=”on|tablet” transform_skew_tablet=”” transform_skew_phone=”” transform_skew_last_edited=”on|tablet” transform_origin_tablet=”” transform_origin_phone=”” transform_origin_last_edited=”on|tablet” transform_styles_last_edited=”on|tablet” transform_styles_tablet=”” transform_styles_phone=”” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.16″ _module_preset=”default” custom_padding=”||||false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”8776fd6e-557e-4707-ba21-6e89d5de4618″ module_alignment=”left” global_colors_info=”{}”]Working from home only works if everyone trusts each other. Micromanagement? Forget it. Instead: clear expectations, regular feedback, celebrating successes\u2014even digitally.<\/p>\n

 <\/p>\n

Example:<\/strong> At 3kubik, we meet regularly, once a quarter, for our BDev days.<\/p>\n

 <\/p>\n

The result? Working remotely and feeling team spirit. Here is one of our blog posts.<\/span><\/strong><\/a><\/p>\n

 <\/p>\n

Practical tip:<\/strong> Use tools such as Asana or Trello not only for tasks, but also to make progress visible. This way, everyone feels that they are being seen, even without physical contact.
\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ admin_label=”Post section 5 small pic” _builder_version=”4.16″ _module_preset=”default” custom_padding=”2rem||2rem||false|false” global_colors_info=”{}”][et_pb_row column_structure=”1_2,1_2″ use_custom_gutter=”on” gutter_width=”2″ make_equal=”on” admin_label=”row” _builder_version=”4.16″ _module_preset=”default” background_size=”initial” background_position=”top_left” background_repeat=”repeat” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.16″ _module_preset=”default” custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/3kubik.com\/wp-content\/uploads\/2025\/10\/Fred-061_your-tun.png” title_text=”Fred 061_your tun” _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.16″ _module_preset=”default” custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.27.4″ _module_preset=”60bd5453-7436-4b0d-a720-00e2b4e14f89″ global_colors_info=”{}”]<\/p>\n

Generating social vibes digitally<\/h2>\n

[\/et_pb_text][et_pb_text _builder_version=”4.27.4″ _module_preset=”02378429-8f49-4342-a8d7-281f94c839bf” max_width=”100%” module_alignment=”left” custom_padding=”2rem||||false|false” global_colors_info=”{}”]Spontaneous chats at the coffee machine are no longer possible. So we have to get creative:<\/p>\n

 <\/p>\n

Virtual coffee:<\/strong> 15 minutes of chatting, not about projects, just personal stuff.
\nOnline games\/quizzes:<\/strong> Laughing helps people get to know each other.
\nSlack channels for fun:<\/strong> Cat pictures, memes, or shared Spotify playlists.
\nPractical example:<\/strong> GitLab relies on hybrid meetings to mix digital connection with real encounters. The result: the team knows each other better, even though they work 100% remotely. Read more at Wired<\/span><\/strong><\/a>.<\/p>\n

 <\/p>\n

Extra: Try unusual formats: digital lunch dates, remote escape rooms, or \u201cshow & tell\u201d meetings where everyone shares something personal. Small rituals like these keep the connection alive.
\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ admin_label=”Post section 3 auf BG” _builder_version=”4.16″ _module_preset=”default” background_color=”#8CEBD7″ custom_margin=”10rem||||false|false” custom_padding=”2rem||2rem||false|false” global_colors_info=”{}”][et_pb_row column_structure=”1_2,1_2″ use_custom_gutter=”on” gutter_width=”2″ make_equal=”on” admin_label=”row” _builder_version=”4.16″ _module_preset=”default” background_size=”initial” background_position=”top_left” background_repeat=”repeat” custom_margin=”||-10rem||false|false” custom_margin_tablet=”||0rem||false|false” custom_margin_phone=”||0rem||false|false” custom_margin_last_edited=”on|phone” custom_padding=”||||false|false” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.16″ _module_preset=”default” custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.27.4″ _module_preset=”60bd5453-7436-4b0d-a720-00e2b4e14f89″ global_colors_info=”{}”]<\/p>\n

Rocking Remote Onboarding<\/h2>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.16″ _module_preset=”default” custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/3kubik.com\/wp-content\/uploads\/2025\/06\/Fred-027_Hakan_der_Sandsurfer.png” title_text=”Fred 027_Hakan_der_Sandsurfer” _builder_version=”4.27.4″ _module_preset=”default” transform_scale=”76%|76%” transform_scale_tablet=”” transform_scale_phone=”” transform_scale_last_edited=”on|tablet” transform_translate=”0px|-10rem” transform_translate_tablet=”0px|0rem” transform_translate_phone=”0px|0rem” transform_translate_last_edited=”on|tablet” transform_translate_linked=”off” transform_rotate=”0deg|180deg|0deg” transform_rotate_tablet=”” transform_rotate_phone=”” transform_rotate_last_edited=”on|tablet” transform_skew_tablet=”” transform_skew_phone=”” transform_skew_last_edited=”on|tablet” transform_origin_tablet=”” transform_origin_phone=”” transform_origin_last_edited=”on|tablet” transform_styles_last_edited=”on|tablet” transform_styles_tablet=”” transform_styles_phone=”” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.16″ _module_preset=”default” custom_padding=”0px||||false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”8776fd6e-557e-4707-ba21-6e89d5de4618″ module_alignment=”left” global_colors_info=”{}”]Training new people without them getting to know the team? No way. So:<\/p>\n

 <\/p>\n