{"id":7001,"date":"2021-11-11T14:40:24","date_gmt":"2021-11-11T14:40:24","guid":{"rendered":"https:\/\/3kubik.com\/project\/sigel-beratung-zur-digital-strategie\/"},"modified":"2021-11-26T10:42:20","modified_gmt":"2021-11-26T10:42:20","slug":"sigel-digital-strategy-consulting","status":"publish","type":"project","link":"https:\/\/3kubik.com\/en\/project\/sigel-digital-strategy-consulting\/","title":{"rendered":"Sigel \u2013 Digital strategy consulting"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; fullwidth=&#8221;on&#8221; _builder_version=&#8221;4.10.4&#8243; _module_preset=&#8221;default&#8221; collapsed=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_fullwidth_header header_fullscreen=&#8221;on&#8221; header_scroll_down=&#8221;on&#8221; scroll_down_icon_size=&#8221;60px&#8221; image_orientation=&#8221;bottom&#8221; scroll_down_icon_size_tablet=&#8221;60px&#8221; scroll_down_icon_size_phone=&#8221;40px&#8221; scroll_down_icon_size_last_edited=&#8221;on|phone&#8221; _builder_version=&#8221;4.13.1&#8243; _module_preset=&#8221;default&#8221; title_level=&#8221;h2&#8243; title_font=&#8221;|700|||||||&#8221; title_text_color=&#8221;#FFFFFF&#8221; title_font_size=&#8221;60px&#8221; subhead_font=&#8221;|300|||||||&#8221; subhead_font_size=&#8221;60px&#8221; subhead_line_height=&#8221;1.2em&#8221; background_enable_color=&#8221;off&#8221; background_image=&#8221;https:\/\/3kubik.com\/wp-content\/uploads\/2021\/11\/Sigel-Header.jpg&#8221; title_font_size_tablet=&#8221;45px&#8221; title_font_size_phone=&#8221;30px&#8221; title_font_size_last_edited=&#8221;on|tablet&#8221; subhead_font_size_tablet=&#8221;45px&#8221; subhead_font_size_phone=&#8221;30px&#8221; subhead_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221; custom_css_title_last_edited=&#8221;off|desktop&#8221; custom_css_title_tablet=&#8221;width: 100%;&#8221; custom_css_content_last_edited=&#8221;on|tablet&#8221; custom_css_content_tablet=&#8221;width: 100%;&#8221; custom_css_title_phone=&#8221;width: 100%;&#8221; custom_css_content_phone=&#8221;width: 100%;&#8221;]<\/p>\n<h1>Sigel<br \/>Digital Strategy Consulting<\/h1>\n<p>[\/et_pb_fullwidth_header][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;Logo&#8221; module_class=&#8221;fred&#8221; _builder_version=&#8221;4.13.1&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#8C50FF&#8221; custom_padding=&#8221;0px||0px||false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.11.4&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;0px||0px||false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.11.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/3kubik.com\/wp-content\/uploads\/2021\/11\/Sigel-logo@2x.png&#8221; alt=&#8221;gezeichnete Figur als Imker mit Imkerhut und Smokelampe&#8221; title_text=&#8221;Sigel-logo@2x&#8221; show_bottom_space=&#8221;off&#8221; align=&#8221;right&#8221; _builder_version=&#8221;4.11.4&#8243; _module_preset=&#8221;default&#8221; transform_scale_tablet=&#8221;&#8221; transform_scale_phone=&#8221;&#8221; transform_scale_last_edited=&#8221;on|phone&#8221; transform_translate=&#8221;20vw|-60vh&#8221; transform_translate_tablet=&#8221;20vw|-50vh&#8221; transform_translate_phone=&#8221;&#8221; transform_translate_last_edited=&#8221;on|phone&#8221; transform_translate_linked=&#8221;off&#8221; transform_rotate_tablet=&#8221;&#8221; transform_rotate_phone=&#8221;&#8221; transform_rotate_last_edited=&#8221;on|phone&#8221; transform_skew_tablet=&#8221;&#8221; transform_skew_phone=&#8221;&#8221; transform_skew_last_edited=&#8221;on|phone&#8221; transform_origin_tablet=&#8221;&#8221; transform_origin_phone=&#8221;&#8221; transform_origin_last_edited=&#8221;on|phone&#8221; transform_styles_last_edited=&#8221;on|phone&#8221; positioning=&#8221;absolute&#8221; position_origin_a=&#8221;top_right&#8221; width=&#8221;100%&#8221; max_width_tablet=&#8221;21rem&#8221; max_width_phone=&#8221;16rem&#8221; max_width_last_edited=&#8221;off|desktop&#8221; custom_margin=&#8221;0px||0px||false|false&#8221; custom_padding=&#8221;0px||0px||false|false&#8221; scroll_vertical_motion=&#8221;0|50|50|100|5|1|-5&#8243; transform_styles_tablet=&#8221;&#8221; transform_styles_phone=&#8221;&#8221; scroll_vertical_motion_tablet=&#8221;0|50|50|100|0|-2|-3&#8243; scroll_vertical_motion_phone=&#8221;0|50|50|100|0|-2|-3&#8243; scroll_vertical_motion_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; custom_padding_last_edited=&#8221;on|phone&#8221; _builder_version=&#8221;4.11.4&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#8C50FF&#8221; custom_padding=&#8221;12rem||12rem||true|false&#8221; custom_padding_tablet=&#8221;8rem||8rem||true|false&#8221; custom_padding_phone=&#8221;6rem||6rem||true|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.10.5&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.10.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/3kubik.com\/wp-content\/uploads\/2021\/11\/Fred_008_Neil.svg&#8221; alt=&#8221;gezeichnete Figure als Captain mit Sechstant&#8221; title_text=&#8221;Fred_008_Neil&#8221; show_bottom_space=&#8221;off&#8221; align=&#8221;right&#8221; admin_label=&#8221;Image&#8221; _builder_version=&#8221;4.11.4&#8243; _module_preset=&#8221;default&#8221; transform_scale_tablet=&#8221;&#8221; transform_scale_phone=&#8221;&#8221; transform_scale_last_edited=&#8221;on|tablet&#8221; transform_translate=&#8221;6vw|-40vh&#8221; transform_translate_tablet=&#8221;8vw|-38vh&#8221; transform_translate_phone=&#8221;6vw|-30vh&#8221; transform_translate_last_edited=&#8221;on|tablet&#8221; transform_translate_linked=&#8221;off&#8221; transform_rotate_tablet=&#8221;&#8221; transform_rotate_phone=&#8221;&#8221; transform_rotate_last_edited=&#8221;on|tablet&#8221; transform_skew_tablet=&#8221;&#8221; transform_skew_phone=&#8221;&#8221; transform_skew_last_edited=&#8221;on|tablet&#8221; transform_origin_tablet=&#8221;&#8221; transform_origin_phone=&#8221;&#8221; transform_origin_last_edited=&#8221;on|tablet&#8221; transform_styles_last_edited=&#8221;on|tablet&#8221; positioning=&#8221;absolute&#8221; position_origin_a=&#8221;top_right&#8221; width=&#8221;100%&#8221; max_width=&#8221;24rem&#8221; max_width_tablet=&#8221;22rem&#8221; max_width_phone=&#8221;14rem&#8221; max_width_last_edited=&#8221;on|phone&#8221; custom_margin=&#8221;0px||0px||false|false&#8221; custom_padding=&#8221;0px||0px||false|false&#8221; scroll_vertical_motion_enable=&#8221;on&#8221; scroll_vertical_motion=&#8221;0|50|50|100|1|-1|-3&#8243; transform_styles_tablet=&#8221;&#8221; transform_styles_phone=&#8221;&#8221; scroll_vertical_motion_tablet=&#8221;0|50|50|100|1|0|-3.5&#8243; scroll_vertical_motion_phone=&#8221;0|50|50|100|2|-2|-4&#8243; scroll_vertical_motion_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][et_pb_text _builder_version=&#8221;4.11.4&#8243; _module_preset=&#8221;default&#8221; header_2_font=&#8221;|700|||||||&#8221; background_layout=&#8221;dark&#8221; animation_style=&#8221;slide&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>The Challenge<\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.13.1&#8243; _module_preset=&#8221;31881623-5b36-4957-9da4-04cf2780cd46&#8243; background_layout=&#8221;dark&#8221; max_width=&#8221;50%&#8221; max_width_tablet=&#8221;80%&#8221; max_width_phone=&#8221;100%&#8221; animation_style=&#8221;slide&#8221; animation_direction=&#8221;bottom&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<p>A new orientation of the corporate strategy towards new product fields and customer segments. <\/p>\n<p>Sigel needs new forms of team collaboration &#8211; triggered by digital marketing strategies. <\/p>\n<p>To achieve this, a closer integration of marketing and sales must be created &#8211; towards a joint process.\n<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; custom_padding_last_edited=&#8221;on|phone&#8221; _builder_version=&#8221;4.11.4&#8243; _module_preset=&#8221;default&#8221; background_image=&#8221;https:\/\/3kubik.com\/wp-content\/uploads\/2021\/11\/Sigel002.jpeg&#8221; parallax=&#8221;on&#8221; custom_padding=&#8221;12rem||12rem||true|false&#8221; custom_padding_tablet=&#8221;8rem||8rem||true|false&#8221; custom_padding_phone=&#8221;6rem||6rem||true|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row column_structure=&#8221;2_5,3_5&#8243; _builder_version=&#8221;4.11.4&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;2rem|2rem|2rem|2rem|true|true&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;2_5&#8243; _builder_version=&#8221;4.11.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/3kubik.com\/wp-content\/uploads\/2021\/11\/Sechstant-big.svg&#8221; alt=&#8221;gezeichneter Sechstant mit 3kubik Schriftzug drauf&#8221; title_text=&#8221;Sechstant-big&#8221; _builder_version=&#8221;4.11.4&#8243; _module_preset=&#8221;default&#8221; max_width_tablet=&#8221;80%&#8221; max_width_phone=&#8221;100%&#8221; max_width_last_edited=&#8221;on|tablet&#8221; module_alignment=&#8221;center&#8221; scroll_rotating_enable=&#8221;on&#8221; scroll_rotating=&#8221;0|50|50|100|-8\u00b0|35\u00b0|0\u00b0&#8221; scroll_rotating_tablet=&#8221;0|50|50|100|-8\u00b0|35\u00b0|0\u00b0&#8221; scroll_rotating_phone=&#8221;0|50|50|100|-8\u00b0|35\u00b0|0\u00b0&#8221; scroll_rotating_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;3_5&#8243; _builder_version=&#8221;4.11.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.11.4&#8243; _module_preset=&#8221;default&#8221; header_2_font=&#8221;|700|||||||&#8221; background_layout=&#8221;dark&#8221; animation_style=&#8221;slide&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>The Vision<\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.13.1&#8243; _module_preset=&#8221;default&#8221; background_layout=&#8221;dark&#8221; max_width_tablet=&#8221;80%&#8221; max_width_phone=&#8221;100%&#8221; max_width_last_edited=&#8221;on|desktop&#8221; animation_style=&#8221;slide&#8221; animation_direction=&#8221;bottom&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]Our digital workplace gives us the opportunity to work faster, more efficiently and more trouble-free through clear and comprehensible processes and responsibilities, harmonised working methods and simplified tools.[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; custom_padding_last_edited=&#8221;on|phone&#8221; _builder_version=&#8221;4.11.4&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#8C50FF&#8221; custom_padding=&#8221;12rem||12rem||true|false&#8221; custom_padding_tablet=&#8221;8rem||8rem||true|false&#8221; custom_padding_phone=&#8221;6rem||6rem||true|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row column_structure=&#8221;3_5,2_5&#8243; _builder_version=&#8221;4.10.5&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;3_5&#8243; _builder_version=&#8221;4.10.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.11.4&#8243; _module_preset=&#8221;default&#8221; header_2_font=&#8221;|700|||||||&#8221; background_layout=&#8221;dark&#8221; animation_style=&#8221;slide&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>The Method<\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.13.1&#8243; _module_preset=&#8221;default&#8221; background_layout=&#8221;dark&#8221; max_width_tablet=&#8221;80%&#8221; max_width_phone=&#8221;100%&#8221; max_width_last_edited=&#8221;off|desktop&#8221; animation_style=&#8221;slide&#8221; animation_direction=&#8221;bottom&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<p>Joint development of the collaboration strategy<\/p>\n<p>Tool recommendation <strong>KanBo<\/strong><\/p>\n<p>[\/et_pb_text][et_pb_image src=&#8221;https:\/\/3kubik.com\/wp-content\/uploads\/2021\/11\/SigelPolaroid002.png&#8221; alt=&#8221;5 Personen die vor einer Pinnwand mit farbigen Karten stehen&#8221; title_text=&#8221;SigelPolaroid002&#8243; admin_label=&#8221;Polaroid&#8221; _builder_version=&#8221;4.11.4&#8243; _module_preset=&#8221;default&#8221; transform_scale_tablet=&#8221;&#8221; transform_scale_phone=&#8221;&#8221; transform_scale_last_edited=&#8221;on|desktop&#8221; transform_translate=&#8221;6vw|-2rem&#8221; transform_translate_tablet=&#8221;0vw|0rem&#8221; transform_translate_phone=&#8221;0vw|0rem&#8221; transform_translate_last_edited=&#8221;on|desktop&#8221; transform_translate_linked=&#8221;off&#8221; transform_rotate=&#8221;0deg|0deg|350deg&#8221; transform_rotate_tablet=&#8221;0deg|0deg|350deg&#8221; transform_rotate_phone=&#8221;0deg|0deg|350deg&#8221; transform_rotate_last_edited=&#8221;on|phone&#8221; transform_skew_tablet=&#8221;&#8221; transform_skew_phone=&#8221;&#8221; transform_skew_last_edited=&#8221;on|desktop&#8221; transform_origin_tablet=&#8221;&#8221; transform_origin_phone=&#8221;&#8221; transform_origin_last_edited=&#8221;on|desktop&#8221; transform_styles_last_edited=&#8221;on|phone&#8221; z_index=&#8221;3&#8243; max_width=&#8221;500px&#8221; module_alignment=&#8221;right&#8221; scroll_rotating=&#8221;0|50|50|100|5\u00b0|-10\u00b0|-10\u00b0&#8221; transform_styles_tablet=&#8221;&#8221; transform_styles_phone=&#8221;&#8221; module_alignment_tablet=&#8221;left&#8221; module_alignment_phone=&#8221;left&#8221; module_alignment_last_edited=&#8221;on|phone&#8221; scroll_rotating_tablet=&#8221;0|50|50|100|5\u00b0|-10\u00b0|-10\u00b0&#8221; scroll_rotating_phone=&#8221;0|50|50|100|5\u00b0|-10\u00b0|-10\u00b0&#8221; scroll_rotating_last_edited=&#8221;on|desktop&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;2_5&#8243; _builder_version=&#8221;4.10.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/3kubik.com\/wp-content\/uploads\/2021\/11\/SigelPolaroid001.png&#8221; alt=&#8221;langer Besprechnungstische in der Mitte des Fotos mit Beamerleinwand im Hintergrund und rechts und links der Leinwand Pinnw\u00e4nde mit farbigen Karten&#8221; title_text=&#8221;SigelPolaroid001&#8243; admin_label=&#8221;Polaroid&#8221; _builder_version=&#8221;4.11.4&#8243; _module_preset=&#8221;default&#8221; transform_rotate=&#8221;0deg|0deg|10deg&#8221; max_width=&#8221;450px&#8221; module_alignment=&#8221;left&#8221; module_alignment_tablet=&#8221;right&#8221; module_alignment_phone=&#8221;right&#8221; module_alignment_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.11.4&#8243; _module_preset=&#8221;default&#8221; use_background_color_gradient=&#8221;on&#8221; background_color_gradient_start=&#8221;rgba(0,0,0,0.6)&#8221; background_color_gradient_end=&#8221;rgba(0,0,0,0)&#8221; background_color_gradient_start_position=&#8221;38%&#8221; background_color_gradient_end_position=&#8221;62%&#8221; background_color_gradient_overlays_image=&#8221;on&#8221; background_image=&#8221;https:\/\/3kubik.com\/wp-content\/uploads\/2021\/11\/Sigel003.jpeg&#8221; min_height=&#8221;100vh&#8221; custom_padding=&#8221;||||false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.11.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.11.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.11.4&#8243; _module_preset=&#8221;default&#8221; header_2_font=&#8221;|700|||||||&#8221; background_layout=&#8221;dark&#8221; animation_style=&#8221;slide&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>The Result<\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.13.1&#8243; _module_preset=&#8221;31881623-5b36-4957-9da4-04cf2780cd46&#8243; background_enable_color=&#8221;off&#8221; background_layout=&#8221;dark&#8221; max_width=&#8221;50%&#8221; max_width_tablet=&#8221;80%&#8221; max_width_phone=&#8221;100%&#8221; animation_style=&#8221;slide&#8221; animation_direction=&#8221;bottom&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<p>In order to focus primarily on quick wins and optimisation of concrete, daily activities, KanBo was rolled out in the first instance on the basis of O365. Intranet etc. will follow later if necessary. However, the focus on actual work is already noticeable today and results in significantly increased efficiency as well as closer communication and coordination between different departments.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>SigelDigital Strategy ConsultingThe ChallengeA new orientation of the corporate strategy towards new product fields and customer segments. Sigel needs new forms of team collaboration &#8211; triggered by digital marketing strategies. To achieve this, a closer integration of marketing and sales must be created &#8211; towards a joint process. The VisionOur digital workplace gives us the [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":7003,"template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","inline_featured_image":false,"footnotes":""},"project_category":[138,136,134,168,152,169],"project_tag":[],"class_list":["post-7001","project","type-project","status-publish","has-post-thumbnail","hentry","project_category-clients","project_category-collaboration","project_category-digital-workplace","project_category-process-optimisation","project_category-sigel-en","project_category-strategy-consulting"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.9 (Yoast SEO v26.9) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Sigel \u2013 Digital strategy consulting - 3kubik GmbH<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/3kubik.com\/en\/project\/sigel-digital-strategy-consulting\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Sigel \u2013 Digital strategy consulting\" \/>\n<meta property=\"og:description\" content=\"SigelDigital Strategy ConsultingThe ChallengeA new orientation of the corporate strategy towards new product fields and customer segments. Sigel needs new forms of team collaboration - triggered by digital marketing strategies. To achieve this, a closer integration of marketing and sales must be created - towards a joint process. The VisionOur digital workplace gives us the [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/3kubik.com\/en\/project\/sigel-digital-strategy-consulting\/\" \/>\n<meta property=\"og:site_name\" content=\"3kubik GmbH\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/3kubikgmbh\/\" \/>\n<meta property=\"article:modified_time\" content=\"2021-11-26T10:42:20+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/3kubik.com\/wp-content\/uploads\/2021\/11\/Sigel003-Vorschau-1080-3x2-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1080\" \/>\n\t<meta property=\"og:image:height\" content=\"720\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"9 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/3kubik.com\/en\/project\/sigel-digital-strategy-consulting\/\",\"url\":\"https:\/\/3kubik.com\/en\/project\/sigel-digital-strategy-consulting\/\",\"name\":\"Sigel \u2013 Digital strategy consulting - 3kubik GmbH\",\"isPartOf\":{\"@id\":\"https:\/\/3kubik.com\/en\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/3kubik.com\/en\/project\/sigel-digital-strategy-consulting\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/3kubik.com\/en\/project\/sigel-digital-strategy-consulting\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/3kubik.com\/wp-content\/uploads\/2021\/11\/Sigel003-Vorschau-1080-3x2-1.jpg\",\"datePublished\":\"2021-11-11T14:40:24+00:00\",\"dateModified\":\"2021-11-26T10:42:20+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/3kubik.com\/en\/project\/sigel-digital-strategy-consulting\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/3kubik.com\/en\/project\/sigel-digital-strategy-consulting\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/3kubik.com\/en\/project\/sigel-digital-strategy-consulting\/#primaryimage\",\"url\":\"https:\/\/3kubik.com\/wp-content\/uploads\/2021\/11\/Sigel003-Vorschau-1080-3x2-1.jpg\",\"contentUrl\":\"https:\/\/3kubik.com\/wp-content\/uploads\/2021\/11\/Sigel003-Vorschau-1080-3x2-1.jpg\",\"width\":1080,\"height\":720},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/3kubik.com\/en\/project\/sigel-digital-strategy-consulting\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Startseite\",\"item\":\"https:\/\/3kubik.com\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Projects\",\"item\":\"https:\/\/3kubik.com\/en\/project\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Sigel \u2013 Digital strategy consulting\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/3kubik.com\/en\/#website\",\"url\":\"https:\/\/3kubik.com\/en\/\",\"name\":\"3kubik GmbH\",\"description\":\"We create workspaces you want to work at\",\"publisher\":{\"@id\":\"https:\/\/3kubik.com\/en\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/3kubik.com\/en\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/3kubik.com\/en\/#organization\",\"name\":\"3kubik GmbH\",\"url\":\"https:\/\/3kubik.com\/en\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/3kubik.com\/en\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/3kubik.com\/wp-content\/uploads\/2021\/11\/3kubik-logo-erweitert.svg\",\"contentUrl\":\"https:\/\/3kubik.com\/wp-content\/uploads\/2021\/11\/3kubik-logo-erweitert.svg\",\"width\":\"1280\",\"height\":\"1024\",\"caption\":\"3kubik GmbH\"},\"image\":{\"@id\":\"https:\/\/3kubik.com\/en\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/3kubikgmbh\/\",\"https:\/\/www.instagram.com\/3kubik_gmbh\/\",\"https:\/\/www.linkedin.com\/company\/3kubik-gmbh\"]}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Sigel \u2013 Digital strategy consulting - 3kubik GmbH","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/3kubik.com\/en\/project\/sigel-digital-strategy-consulting\/","og_locale":"en_US","og_type":"article","og_title":"Sigel \u2013 Digital strategy consulting","og_description":"SigelDigital Strategy ConsultingThe ChallengeA new orientation of the corporate strategy towards new product fields and customer segments. Sigel needs new forms of team collaboration - triggered by digital marketing strategies. To achieve this, a closer integration of marketing and sales must be created - towards a joint process. The VisionOur digital workplace gives us the [&hellip;]","og_url":"https:\/\/3kubik.com\/en\/project\/sigel-digital-strategy-consulting\/","og_site_name":"3kubik GmbH","article_publisher":"https:\/\/www.facebook.com\/3kubikgmbh\/","article_modified_time":"2021-11-26T10:42:20+00:00","og_image":[{"width":1080,"height":720,"url":"https:\/\/3kubik.com\/wp-content\/uploads\/2021\/11\/Sigel003-Vorschau-1080-3x2-1.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"9 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/3kubik.com\/en\/project\/sigel-digital-strategy-consulting\/","url":"https:\/\/3kubik.com\/en\/project\/sigel-digital-strategy-consulting\/","name":"Sigel \u2013 Digital strategy consulting - 3kubik GmbH","isPartOf":{"@id":"https:\/\/3kubik.com\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/3kubik.com\/en\/project\/sigel-digital-strategy-consulting\/#primaryimage"},"image":{"@id":"https:\/\/3kubik.com\/en\/project\/sigel-digital-strategy-consulting\/#primaryimage"},"thumbnailUrl":"https:\/\/3kubik.com\/wp-content\/uploads\/2021\/11\/Sigel003-Vorschau-1080-3x2-1.jpg","datePublished":"2021-11-11T14:40:24+00:00","dateModified":"2021-11-26T10:42:20+00:00","breadcrumb":{"@id":"https:\/\/3kubik.com\/en\/project\/sigel-digital-strategy-consulting\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/3kubik.com\/en\/project\/sigel-digital-strategy-consulting\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/3kubik.com\/en\/project\/sigel-digital-strategy-consulting\/#primaryimage","url":"https:\/\/3kubik.com\/wp-content\/uploads\/2021\/11\/Sigel003-Vorschau-1080-3x2-1.jpg","contentUrl":"https:\/\/3kubik.com\/wp-content\/uploads\/2021\/11\/Sigel003-Vorschau-1080-3x2-1.jpg","width":1080,"height":720},{"@type":"BreadcrumbList","@id":"https:\/\/3kubik.com\/en\/project\/sigel-digital-strategy-consulting\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Startseite","item":"https:\/\/3kubik.com\/en\/"},{"@type":"ListItem","position":2,"name":"Projects","item":"https:\/\/3kubik.com\/en\/project\/"},{"@type":"ListItem","position":3,"name":"Sigel \u2013 Digital strategy consulting"}]},{"@type":"WebSite","@id":"https:\/\/3kubik.com\/en\/#website","url":"https:\/\/3kubik.com\/en\/","name":"3kubik GmbH","description":"We create workspaces you want to work at","publisher":{"@id":"https:\/\/3kubik.com\/en\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/3kubik.com\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/3kubik.com\/en\/#organization","name":"3kubik GmbH","url":"https:\/\/3kubik.com\/en\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/3kubik.com\/en\/#\/schema\/logo\/image\/","url":"https:\/\/3kubik.com\/wp-content\/uploads\/2021\/11\/3kubik-logo-erweitert.svg","contentUrl":"https:\/\/3kubik.com\/wp-content\/uploads\/2021\/11\/3kubik-logo-erweitert.svg","width":"1280","height":"1024","caption":"3kubik GmbH"},"image":{"@id":"https:\/\/3kubik.com\/en\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/3kubikgmbh\/","https:\/\/www.instagram.com\/3kubik_gmbh\/","https:\/\/www.linkedin.com\/company\/3kubik-gmbh"]}]}},"_links":{"self":[{"href":"https:\/\/3kubik.com\/en\/wp-json\/wp\/v2\/project\/7001","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/3kubik.com\/en\/wp-json\/wp\/v2\/project"}],"about":[{"href":"https:\/\/3kubik.com\/en\/wp-json\/wp\/v2\/types\/project"}],"author":[{"embeddable":true,"href":"https:\/\/3kubik.com\/en\/wp-json\/wp\/v2\/users\/2"}],"version-history":[{"count":0,"href":"https:\/\/3kubik.com\/en\/wp-json\/wp\/v2\/project\/7001\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/3kubik.com\/en\/wp-json\/wp\/v2\/media\/7003"}],"wp:attachment":[{"href":"https:\/\/3kubik.com\/en\/wp-json\/wp\/v2\/media?parent=7001"}],"wp:term":[{"taxonomy":"project_category","embeddable":true,"href":"https:\/\/3kubik.com\/en\/wp-json\/wp\/v2\/project_category?post=7001"},{"taxonomy":"project_tag","embeddable":true,"href":"https:\/\/3kubik.com\/en\/wp-json\/wp\/v2\/project_tag?post=7001"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}